Bulk Messaging is the sending of large numbers of SMS messages through a SMS Portal and delivered to mobile phones. Small, medium and large enterprises use SMS messages to communicate with staff, customers and suppliers. Bulk messaging is most commonly used for news alerts, reminders, marketing and confirmation.
Nilogy provides all SMS services from regular marketing tools for end user to documented API and private SMPP for OTP and other complex requirements.
SMS is a successful, proven channel and has a far higher response rate, as consumers phones are never far from reach.